Joico Blonde Life Violet Shampoo 300ml

Joico Blonde Life Violet Shampoo gently removes brassiness while brightening blonde hair for a cooler, more natural tone. Joico Blonde Life Violet Shampoo's powerful-but-gentle, sulfate-free formula banishes those unwanted yellow tones, so blonde hair gets instantly back to that coveted cool, bright, protected shade you know and love. Blonde Life Violet neutralizes brassy, yellow tones in blonde hair, ensuring a cooler, brighter hue while nourishing and protecting color-treated hair. Suitable For: Blonde, Color-Treated, Lightened Hair Size: 300ml KEY FEATURES • • Neutralizes unwanted yellow and orange undertones. • • Restores brightness and shine to blonde hair. • • Hydrates dry, over-processed blonde hair. • • Protects from future damage caused by heat and UV. • • Helps maintain cool blonde tones longer.